The IOC has a relationship with the United Nations and have an opportunity for the Olympic Movement to showcase the contribution of the sports movement to the sustainable development. This will happen at the United Nations Conference on the environment and development in 2012 (Rio plus 20) Earth Summit The IOC will be presenting on what sport it doing for the future. This will be based on the amazing job London 2012 games is doing and what Vancouver 2010 games had lead the way doing as far as Mega sporting events and the sustainability of the environment.
There is a huge amount of resource out here now for sports events to follow guidelines and measurement tools on sustainability within their event that can save money and the environment.
Throughout the conference presentations there were many references to the role of using athletes as ambassadors for the messaging and the importance of education for young people about the environment.
I was proud to present to the 400 delegates on “project Litefoot” a Kiwi charitable trust that is using a few of our top athletes as role models to set an example of what you can do.
Michael Campbell, Conrad Smith, Brendon McCullum, Daniel Kereopa, The Evers Swindell Twins and myself.
We have all undertaken to reduce our footprint and the cool thing is that the steps we took saved us money and the environment.
Check out this website and see what you can do to make a difference.
The presentations that really resonated with me during the conference were the many environmental disasters caused by man that are happening around the world. We take our beautiful country for granted – and if we don’t keep protecting it, our kids will not be able to enjoy what we have taken for granted.
What are you doing to make a difference?